When David Ensley, CEO of Celebrate Dental, faced ongoing challenges with outsourced marketing agencies, so he decided it was time for a change. After years of working with external agencies that provided inconsistent results, particularly in SEO and paid advertising, David sought a more direct, hands-on approach. That’s where Pavago came in, offering an offshore recruitment solution that would allow David to hire his own full-time marketing specialists.
After an in-depth conversation with Parker Cox (CEO) and Ahmed (COO) from Pavago, David decided to hire an offshore PPC (Pay-Per-Click) expert and an SEO specialist—professionals who would work only for Celebrate Dental, rather than through an outsourced marketing agency. The goal was to build a high-performing, cost-effective marketing team that could help the business regain control over its digital marketing efforts, especially for its seven Texas offices.
David’s thoughts reflect his satisfaction with these new hires:
“Hey Parker! Little update, PPC expert is a super star. He’s got a ton of leadership potential and has so much initiative. SEO hire is doing well too. He’s just a little more quiet. I guess you want a nerd doing your SEO.”
David’s feedback highlights the immediate impact of the PPC experts, noting their leadership potential and proactive attitude. This shift to an in-house, offshore team provided Celebrate Dental with a dedicated professional who was not only focused on driving results but also taking the initiative to lead the marketing efforts forward. The SEO specialist, while quieter, is delivering strong results, which aligns with the nature of SEO work—an area often best handled by detail-oriented, technical professionals.
By partnering with Pavago, David was able to hire top-tier talent at a fraction of the cost compared to local hires, while retaining full control over his marketing operations. This move allowed Celebrate Dental to overcome the challenges of agency complacency and rising ad costs, empowering the company to scale its marketing efforts with a tailored, full-time team.
For businesses facing similar challenges, Pavago’s offshore recruitment services offer a unique solution—bringing in full-time specialists who are fully integrated into your business and focused on long-term results. Celebrate Dental’s experience shows the power of hiring the right talent offshore to take your marketing to the next level.